BY.PHILES ISABOKE
Safaricom has increased data bundle value under “Pata More” campaign. Sh20 daily bundle now gives 250MB instead of 150MB, Sh99 bundle now 1.5GB instead of 1GB, and Sh1,000 monthly package now 21.5GB more than double previous 10GB.
This is Safaricom avoiding price wars but increasing value to compete with Airtel which has been competing with larger bundles.
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